The gap between potential and reality is always with us - never more so than with the customer panel. The chance for a stellar session is right there in front of us. Or, we could stick with the script ...

It takes skill and determination to make a customer panel truly boring. But if you follow these seventeen tips, you too can roll out a truly yawn-inducing panel. After the satire is over, I reveal the ...

As a small-business owner, you might think you can’t afford the services of a fancy marketing firm to keep track of how you are doing. Wrong! It can be easy and economical to measure your level of ...

Ryanair, Europe’s no.1 airline for low fares, choice, reliability, and customer service, today opened applications to join its Customer Panel and help improve Ryanair’s customer experience. Following ...