Nick Mireles is a writer on the central coast of California. He has a knack for film, music, and Dungeons and Dragons. When he’s not writing, he tries to spend his days reading, surfing, and camping ...

Hofstra University’s new public relations master’s degree program, the first of its kind on Long Island, is gaining steam. The master’s program grew out of the Hempstead school’s successful ...

With five years of experience as a writer and editor in the higher education and career development space, Ilana has a passion for creating accessible, relevant content that demystifies the higher-ed ...

Opinions expressed by Entrepreneur contributors are their own. Effective public relations can be the difference between success and failure in today’s competitive business landscape. Businesses that ...

Forget trade shows, advertising, even direct marketing - the best bang for the corporate marketing buck is public relations, but only if you know what you're doing. Unfortunately, most companies don't ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

I often get asked how people can enter digital PR as a career. As of yet, there is no digital PR degree you can obtain. Most decent senior digital PR practitioners, like SEO professionals, are ...

Every company audits the services they receive. Your executive team regularly reviews your 401(k) plan, health benefits, and policies to ensure all vendors and partners deliver value. The same must be ...

Many brands turn to PR when they want to announce a new collaboration, product, or service, but, by far, the most successful use their PR strategy around the clock. That level of promotion requires ...

Opinions expressed by Entrepreneur contributors are their own. It’s harder than ever before to grab media attention for PR-driven news. Even if you do earn coverage, you can expect to see diminished ...